{"id":2054,"date":"2023-11-17T15:21:20","date_gmt":"2023-11-17T15:21:20","guid":{"rendered":"https:\/\/www.vdocipher.com\/blog\/?p=2054"},"modified":"2025-12-01T08:52:08","modified_gmt":"2025-12-01T08:52:08","slug":"subscription-video-on-demand-platform-svod","status":"publish","type":"post","link":"https:\/\/www-uat.vdocipher.com\/blog\/2017\/07\/subscription-video-on-demand-platform-svod\/","title":{"rendered":"SVOD &#8211; All You Need To Know About Subscription Video On Demand"},"content":{"rendered":"<p>OTT is rapidly becoming the preferred way to distribute premium content, with the over-the-top market <a href=\"https:\/\/www.einnews.com\/pr_news\/550295867\/over-the-top-ott-market-size-worth-usd-128-billion-at-cagr-of-14-by-2026-reports-and-data\">projected to grow<\/a> from $40 billion in 2018 to $128 billion by 2026. As more people are cutting cable and choosing to watch their favorite TV shows and movies from the convenience of their own homes, many businesses are turning to Subscription Video on Demand (<a href=\"https:\/\/www.vdocipher.com\/glossary\/svod\/\">SVOD<\/a>) to increase revenues.<\/p>\n<p>We expect to see more and more subscription-based video-on-demand services, not just from the now market giants like Netflix, Amazon Prime, Hulu, Disney +, and Apple TV, but from others.<\/p>\n<div class=\"border-box\" style=\"border: 1px solid;\">\n<p><strong>Table Of Content<\/strong>:<\/p>\n<ul>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#1\">What is SVOD \u2013 Subscription Video On Demand?<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#2\">The Biggest SVOD platforms<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#3\">Can Video on Demand replace Television<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#4\">Potential for a vast ecosystem of VOD Platforms<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#5\">Video on Demand Business Models<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#6\">Subscription Video on Demand \u2013 The Whys and Hows<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#7\">WordPress for Subscription Video on Demand Platform<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#8\">Advantages of SVOD<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#9\">Disadvantages of SVOD (Subscription Video On Demand)<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#10\">Secure Video Hosting with VdoCipher<\/a><\/li>\n<li><a style=\"color: #069; text-decoration: none;\" href=\"#11\">FAQs<\/a><\/li>\n<\/ul>\n<\/div>\n<h2 id=\"1\">What is SVOD \u2013 Subscription Video On Demand?<\/h2>\n<p>Subscription Video on Demand (SVOD) is a service that allows consumers to watch content on-demand. Subscription services are typically offered in the form of monthly subscriptions for unlimited access.<\/p>\n<p>SVOD is a business model for distributing content via the internet. It was first introduced to customers by Netflix and then took over the market with its plans that offer a wide range of movies and TV shows. Customers can choose from a monthly subscription package that offers as many as tens of thousands of TV episodes and movies.<\/p>\n<p>In the Subscription Video on Demand (SVOD) model, users get unlimited access to video content for a monthly fees. SVODs are also often cheaper than traditional cable providers too, which make them an attractive option for many households who are looking for an alternative for their viewing needs.&#8221;<\/p>\n<p>Netflix is the biggest SVOD platform in the world. Netflix\u00a0<a href=\"https:\/\/www.vdocipher.com\/blog\/2017\/06\/netflix-revolution-part-1-history\/#11\">accounts for over 35% of peak internet traffic<\/a> in North America. What this means is that at any time every <b>third internet user<\/b> is streaming videos on the VOD platform. <\/p>\n<p>When a single <a href=\"https:\/\/www.vdocipher.com\/blog\/2021\/04\/vod-streaming\/\">VOD streaming<\/a> platform offers such variety as <b>Black Mirror<\/b>, <b>BoJack Horseman<\/b> and <b>House of Cards<\/b>, how else would you spend your time?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2310\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Netflix-SVOD-1.png\" alt=\"SVOD giant Netflix have reached 100mn+ subscribers internationally\" width=\"500\" height=\"477\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Netflix-SVOD-1.png 699w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Netflix-SVOD-1-300x286.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Netflix-SVOD-1-624x595.png 624w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<div style=\"border: 1px solid #DEE2E6!important; border-radius: 0.25rem!important; background-color: #ecf0f1;\">\n<p style=\"font-size: 19px !important; font-weight: 600; margin: 0!important; padding: 1rem!important;\">Explore More \u2705<\/p>\n<p style=\"font-size: 20px !important; font-weight: 400; margin: 0!important; padding-bottom: 1rem!important; padding-right: 1rem!important; padding-left: 1rem!important;\"><a style=\"color: #0d6efd; text-decoration: underline;\" href=\"https:\/\/www.vdocipher.com\/?utm_source=blog&amp;utm_medium=banner-cta&amp;utm_campaign=home\">Host Your SVOD Videos Securely With VdoCipher <\/a><\/p>\n<p style=\"font-size: 18px !important; font-weight: 400; margin: 0!important; padding-bottom: 1rem!important; padding-right: 1rem!important; padding-left: 1rem!important;\">Find out how over 2000+ customers over 40+ countries use VdoCipher&#8217;s video hosting to ensure seamless and secure video streaming!<\/p>\n<\/div>\n<h2 id=\"2\">The Biggest SVOD platforms<\/h2>\n<p>SVOD model is best suited for websites that satisfy two criteria:<\/p>\n<ul>\n<li>Possess a\u00a0<b>large library of video content<\/b><\/li>\n<li>Have the<b> potential to sustain large number of viewers<\/b>.<\/li>\n<\/ul>\n<h3>Entertainment SVOD platforms<\/h3>\n<p>Top entertainment SVOD platforms offer more video content than any user can possibly watch. The unlimited choice of video content helps build a large audience that wants to &#8220;Netflix and chill&#8221;. <\/p>\n<p>Netflix&#8217;s lead has been followed by many SVOD platforms. <b>Amazon Prime Video<\/b>, <b>Hotstar<\/b> and <b>Hulu<\/b> are amongst the biggest entertainment SVOD platforms in the world.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2383\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Entertainment-SVOD-numbers-1.png\" alt=\"Netflix remains the biggest SVOD platform in the world\" width=\"900\" height=\"450\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Entertainment-SVOD-numbers-1.png 900w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Entertainment-SVOD-numbers-1-300x150.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Entertainment-SVOD-numbers-1-768x384.png 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Entertainment-SVOD-numbers-1-624x312.png 624w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>These SVOD platforms are incredibly good at making money. In <b>2016 SVOD platforms in the US generated $6.2 Billion revenue. <\/b>This towers over the\u00a0$2 Billion generated by Electronic Sell-Through platforms such as iTunes.<\/p>\n<h3>Elearning SVOD platforms<\/h3>\n<p>The subscription video on demand model works great in the elearning sector as well. <strong>Pluralsight<\/strong> and <strong>Lynda<\/strong> are most popular SVOD platforms providing professional training content. These platforms offer online training videos for people wishing to upgrade their skills.<\/p>\n<p><a href=\"https:\/\/www.vdocipher.com\/glossary\/mooc\/\">MOOC<\/a> providers <strong>Udacity<\/strong> and <strong>Coursera<\/strong> have also opted for the Subscription VOD model. The SVOD model enables these platforms to achieve sustained growth in revenue and a stable user base.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2316\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/elearning-svod-1.png\" alt=\"Elearning VOD platforms have adopted SVOD model\" width=\"700\" height=\"600\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/elearning-svod-1.png 700w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/elearning-svod-1-300x257.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/elearning-svod-1-624x535.png 624w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><br \/>\nThere is <strong>immense potential for growth in SVOD<\/strong> market. This blog provides a guides on how to create an SVOD platform.<\/p>\n<h2 id=\"3\"><strong>Can Video on Demand replace Television<\/strong><\/h2>\n<p>Video on Demand platforms have grown exponentially in size over the last 10 years. Cable television has dominated the living room for quite a while now. <strong>This monopoly is now being threatened\u00a0by all-you-can-watch SVOD platforms.<\/strong><\/p>\n<p>Consider the figures from a global <a href=\"http:\/\/www.nielsen.com\/content\/dam\/nielsenglobal\/de\/docs\/Nielsen%20Global%20Video-on-Demand%20Report%20DIGITAL%20FINAL.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Nielsen survey<\/a>\u00a0on the popularity of video on demand platforms.<\/p>\n<p><a href=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2021\/06\/Subscription-video-on-demand-683x1024-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7834 size-full aligncenter\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2021\/06\/Subscription-video-on-demand-683x1024-1.jpg\" alt=\"26% global users are subscribed to at least one Video on Demand platform\" width=\"683\" height=\"1024\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/06\/Subscription-video-on-demand-683x1024-1.jpg 683w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/06\/Subscription-video-on-demand-683x1024-1-200x300.jpg 200w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/a><\/p>\n<p>Nielsen&#8217;s followup to the study however revealed an interesting insight. Even though users <b>express the intent to cancel cable, they rarely go through with cutting the cord<\/b>. <\/p>\n<p>The sheer variety of content that cable television offers cannot be matched by a single VOD platform. Indeed, SVOD platforms remain highly specialized. Most platforms focus on only a single range of content.\u00a0<strong>This is because SVOD platforms need to excel in their niche to succeed.<\/strong><\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2384\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/SVOD-niche-2.png\" alt=\"SVOD platforms focus on specific niche\" width=\"900\" height=\"400\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/SVOD-niche-2.png 900w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/SVOD-niche-2-300x133.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/SVOD-niche-2-768x341.png 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/SVOD-niche-2-624x277.png 624w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/h2>\n<h3>YouTube is the biggest video on Demand platform<\/h3>\n<p><b>Viewers on YouTube clock over 1 billion hours of videos viewed, every day<\/b>.\u00a0The platform generated <b>$9 billion revenue<\/b> in 2015.\u00a0This revenue comprises of the 45% of ad-revenue split from videos watched.\u00a0<\/p>\n<p>YouTube&#8217;s revenue model is <strong>Advertising video on demand (AVOD)<\/strong>. In <a href=\"https:\/\/www.vdocipher.com\/glossary\/avod\"><b>AVOD<\/b><\/a>\u00a0platforms, subscribers do not pay for access to content. The <a href=\"https:\/\/www.vdocipher.com\/blog\/2020\/11\/video-streaming-platforms\/\">VOD streaming platform<\/a> generates revenue from showing ads to users. <\/p>\n<p>This ad revenue is often quite low. Ad revenue generated per user is significantly lower than revenue that can be generated from a user subscribing to an SVOD platform. The upper limit for money made from ads is about\u00a0$20 per 1000 views.<\/p>\n<p>For effective representation with YouTube, Video creators have to sign up with Multi-channel Networks. This brings their split <a href=\"https:\/\/www.dailydot.com\/via\/youtube-content-creator-split\/\" target=\"_blank\" rel=\"noopener noreferrer\">down to 38 percent<\/a>.\u00a0Video creators <strong>barely make enough money from Youtube to\u00a0recoup the investment in video<\/strong>.<\/p>\n<h2 id=\"4\"><b>Potential for a vast ecosystem of VOD Platforms<\/b><\/h2>\n<p>Artists are increasingly starting their own video on demand platforms. YouTube personality Casey Neistat stopped vlogging on YouTube to start his own venture with CNN.<\/p>\n<p>Opportunities for better monetization of content are now available for video creators. Video creators have the opportunity to contribute to an ecosystem of VOD platforms that would displace television.<\/p>\n<p><a href=\"https:\/\/www.vdocipher.com\/dashboard\/register?utm_source=blog&amp;utm_medium=banner-img-cta&amp;utm_campaign=elearning\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11160\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2021\/07\/Image-banner-CTA-9.png\" alt=\"\" width=\"903\" height=\"408\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/07\/Image-banner-CTA-9.png 903w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/07\/Image-banner-CTA-9-300x136.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/07\/Image-banner-CTA-9-768x347.png 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2021\/07\/Image-banner-CTA-9-150x68.png 150w\" sizes=\"auto, (max-width: 903px) 100vw, 903px\" \/><\/a><\/p>\n<h2 id=\"5\">Video on Demand Business Models<\/h2>\n<ul>\n<li>Advertising Video on Demand (YouTube, Hulu)<\/li>\n<li>Subscription Video on Demand (Netflix, Amazon Prime, Hulu Plus, Hotstar)<\/li>\n<li>Transaction Video on Demand (iTunes, Google Play Movies)<\/li>\n<li>Premium Video on Demand (<a href=\"https:\/\/www.vdocipher.com\/blog\/premium-video-on-demand-pvod\/\">PVOD<\/a>)<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2015\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Subscription-VOD-platform.png\" alt=\"Explanation of business models for video on demand platform\" width=\"500\" height=\"514\" \/><\/p>\n<h2 id=\"6\"><b>Subscription Video on Demand &#8211; The Whys and Hows<\/b><\/h2>\n<h3><b>Why Should You Consider SVOD (Subscription Video On Demand)?<\/b><\/h3>\n<p>The time is perfect for you as a video creator to start your own Video on Demand Platform. Revenues per subscriber on your own video platform are much much higher than revenue per subscriber to your YouTube channel.<\/p>\n<p>Subscription costs in SVOD tend to be quite low compared to the aggregated costs of cable membership. This means that users can easily opt for multiple subscriptions to VOD platforms, without burning a hole in their pocket. SVOD is a much more sustainable model for VOD platforms, from both customer&#8217;s and video creator&#8217;s perspective.<\/p>\n<p>Subscription Video on Demand model is ideal when you:<\/p>\n<ul>\n<li>Are confident about building a loyal audience, and <\/li>\n<li>Have a sufficiently large library that users can watch when convenient.<\/li>\n<\/ul>\n<figure id=\"attachment_2321\" aria-describedby=\"caption-attachment-2321\" style=\"width: 625px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-2321\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1-1024x683.jpg\" alt=\"SVOD platforms are successful when they combine large range of viewing options with building viewer loyalty\" width=\"625\" height=\"417\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1-1024x683.jpg 1024w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1-300x200.jpg 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1-768x512.jpg 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1-624x416.jpg 624w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/Depositphotos_5863198_original-1.jpg 1417w\" sizes=\"auto, (max-width: 625px) 100vw, 625px\" \/><figcaption id=\"caption-attachment-2321\" class=\"wp-caption-text\">SVOD platforms are successful when they combine large range of viewing options with building viewer loyalty<\/figcaption><\/figure>\n<p>Examples of niche video on demand platforms include:<\/p>\n<ul>\n<li> Indieflix, which is a platform for independent short films<\/li>\n<li><a href=\"http:\/\/www.noggin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Noggin<\/a>, Nickelodeon\u2019s <a href=\"https:\/\/www.vdocipher.com\/blog\/video-subscription-platform\">video subscription platform<\/a> for preschoolers.<\/li>\n<li>Panna Cooking &#8211; Video Recipes from master chefs<\/li>\n<\/ul>\n<h3><b>Costs of Content licensing in Subscription Video on Demand<\/b><\/h3>\n<p>If you are a content aggregator, you can choose to acquire different kinds of video content, and offer a combined subscription to your video package. A large library of content that would appeal to your subscribers is ideal for the SVOD model.<\/p>\n<p>On the other hand you can offer a select range of premium content.\u00a0<a href=\"https:\/\/www.vdocipher.com\/blog\/2017\/10\/transactional-video-on-demand-tvod-platform\/\">Transactional video on demand model<\/a>, used among others by Apple iTunes, makes more sense for premium content. p Examples of premium content would be movies being released through streaming video close to their theatre release. Hollywood studios are actively considering a Premium Video on Demand model, offering films to users at high price points within weeks of theatre release.<\/p>\n<p>Determining the costs and potential revenue from adding video content is a key problem to solve. You would need to assess the value that it adds to your video library. Quantifying this value is the main challenge for video aggregators in the SVOD model.<\/p>\n<h3><b>User Management<\/b><\/h3>\n<p><b>User management<\/b> is the most critical element to a subscription video on demand. It is at this stage you should ask yourself what features you wish to incorporate as part of the subscriber membership experience.<\/p>\n<p><strong>For example, do you want users to have access to all the content on your website at once?<\/strong>\u00a0The answer depends on how you want your users to experience your SVOD platform. <\/p>\n<p><strong>You can implement Multi-tiered Memberships &#8211;\u00a0<\/strong>Suppose you have somehow bagged the streaming rights to HBO\u2019s Game of Thrones. You can sell a subscription to users who want to watch the show as it is released, and another (pricier) subscription to users who wish to catch-up with episodes of previous seasons.<\/p>\n<p>With your own subscription video on demand platform you can customize user&#8217;s experience. You also have flexibility over pricing, meaning that you can effectively monetize from budget customers as well as from customers seeking a superior experience. In this case, don&#8217;t forget to integrate a <a href=\"https:\/\/www.communityphone.org\/landline\/jacksonville-fl\" data-wpel-link=\"exclude\">local phone service<\/a> so that customers can reach out whenever they have questions and get quicker support.<\/p>\n<p>Netflix has a tiered pricing model, starting at $7.99 in the US. By upgrading to the $9.99 subscription users can simultaneously watch Netflix on two screens, and for $11.99 subscription can access it on 4 screens.\u00a0Most new video on demand platforms implement a variant of a freemium model, with free content available to attract new users, and then tiered pricing options.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2064\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/netflix-membership.png\" alt=\"Netflix offer tiered memberships to their SVOD platform\" width=\"1011\" height=\"448\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/netflix-membership.png 1011w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/netflix-membership-300x133.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/netflix-membership-768x340.png 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2017\/07\/netflix-membership-624x277.png 624w\" sizes=\"auto, (max-width: 1011px) 100vw, 1011px\" \/><\/p>\n<h3><strong>Sell Multiple Memberships<\/strong><\/h3>\n<p>You can also sell multiple memberships for piecemeal video content. Suppose you\u2019ve managed to wrest House of Cards away from Netflix, and want to sell separate subscriptions to both House of Cards and Game of Thrones. You can do so, if it makes sense to sell separate subscriptions. While there is likely to be considerable audience overlap for the two TV series, selling multiple subscriptions makes sense when you believe that different kinds of users require exclusively one kind of content. Online education platforms generally adopt multiple memberships, based on the subject that students wish to learn.<\/p>\n<h3>Managing User Access<\/h3>\n<p>Ultimately any good user management system succeeds on the basis of how well it manages user access. Adding user restrictions, such as the ability to download videos, watching simultaneously on different screens, and managing total user watch time can be highly important. You may also wish to implement a dripped content strategy, wherein your videos may become accessible to users only after a set period. You can for example release a new episode of a video series for new viewers. This makes eminent sense for online video courses and for newly released television shows.<\/p>\n<p>A detailed comparison and statistical study of SVOD with <a href=\"https:\/\/www.vdocipher.com\/blog\/2017\/09\/tvod-vs-svod-video-on-demand-platform-vod\/\" target=\"_blank\" rel=\"noopener noreferrer\">TVOD is here. <\/a><\/p>\n<h2 id=\"7\"><b>WordPress for Subscription Video on Demand Platform<\/b><\/h2>\n<p>WordPress, with its fantastic ecosystem of plugins and themes offers a large variety of membership plugins. Popular WordPress membership plugins <a href=\"https:\/\/memberpress.com\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a>, WooCommerce Memberships and Restrict Content Pro provide most of these user management features that you may wish to incorporate to your website. Each of these plugins has a unique feature set, and whether it is the best for your Subscription video on demand model depends on the feature set you are looking to incorporate to your website. WordPress guru Chris Lema has done a great analysis here of the features you should look for in a <a href=\"http:\/\/chrislema.com\/top-wordpress-membership-plugins-2016\/\">membership plugin<\/a>.<\/p>\n<h2 id=\"8\"><b>Advantages of SVOD<\/b><\/h2>\n<p>If you want to be successful with your SVOD business, you&#8217;ll want to understand all the benefits of this new business model.<\/p>\n<ol>\n<li><b> Consistent Revenue:<\/b> Subscription services provide a more consistent revenue stream. You may charge a fee for video content on a monthly or annual basis. This means you\u2019ll have a regular revenue stream for the specific time period.<\/li>\n<li><b>Price Customization: <\/b>There are no price restrictions for the monthly subscription fees that have been set up for your video content. You can decide the price on the basis of the content demand and trend.<\/li>\n<li><b> Customer Base: <\/b>Provide your viewers with valuable and relevant content and they\u2019ll become your committed followers. This customer base will let you grow your business and reach a wider audience<\/li>\n<li><b> Best for large content portfolio: <\/b>SVOD works best if you have a large content portfolio, and provides better retention, time per user, and trust to content providers that their content reaches the maximum audience. More details on how to make it work are here.<\/li>\n<\/ol>\n<h2 id=\"9\"><b>Disadvantages of SVOD (Subscription Video On Demand)<\/b><\/h2>\n<ol>\n<li> The problem with SVOD is that once you have subscribed to a channel you will have to wait until the subscription period is over and renew it if required.<\/li>\n<li> SVOD does not inherently directly link operational costs of bandwidth to revenues, it works generally at a larger scale. The cost of delivery reduces at scale.\u00a0 High pricing or Limitation on content hours can make it work at lower audience numbers.<\/li>\n<li> If your platform has more hours of content to present, it&#8217;s challenging to know which movies to show and what to recommend. Though at the same time, it is an opportunity to charge money from new content producers for advertisements and promotions on the platform.<\/li>\n<\/ol>\n<h2 id=\"10\"><b>Secure Video Hosting with VdoCipher<\/b><\/h2>\n<p>While TV is a major competitor to VOD platforms, video piracy poses a bigger, existential threat. Our <a href=\"https:\/\/www.vdocipher.com\/blog\/2016\/09\/statistics-video-download-tools-secure-video-streaming\/\" target=\"_blank\" rel=\"noopener noreferrer\">statistical study shows that 1 in 5 of the internet population<\/a> uses a video downloader tool. Your customers, who should help you bring in new customers through word-of-mouth, can just as well share their user password or download the content directly. <\/p>\n<p>If your users share passwords among themselves, the number of people that they share it with would be the audience lost to your VOD platform. So if every 4th user shares it with 4 other friends, there is 1 lost subscriber to every paying subscriber. By combating piracy you can double your income from your SVOD platform. Losses from online sharing of videos are much higher.\u00a0<\/p>\n<p>VdoCipher\u2019s <a href=\"https:\/\/www.vdocipher.com\/blog\/2016\/08\/encrypted-video-streaming-vdocipher-technology-details\/\">secure video streaming <\/a>offers a <a href=\"https:\/\/www.vdocipher.com\/blog\/online-drm-player-for-video\/\">full-stack DRM<\/a>, helping you battle piracy effectively. Security features include &#8211;<\/p>\n<ul>\n<li><strong>Server side encryption<\/strong> in Amazon S3 making sure your files are secure in the cloud<\/li>\n<li><strong>Encrypted video streaming<\/strong> ensures that files remain secure throughout the streaming process<\/li>\n<li><strong>Player authentication using OTP<\/strong> &#8211; User&#8217;s video player is authenticated at the time of playback, meaning non-authenticated users cannot log in, and the video cannot be shared on any unauthorized website<\/li>\n<li><strong>Dynamic watermarking<\/strong> &#8211; Text\/image overlay over the video, deterring pirates from using screen capture software<\/li>\n<\/ul>\n<p>Find more details about\u00a0<a href=\"https:\/\/www.vdocipher.com\/page\/drm\">VdoCipher\u2019s DRM infrastructure<\/a>\u00a0and our integration of\u00a0<a href=\"https:\/\/www.vdocipher.com\/blog\/widevine-drm-hollywood-video\/\">Widevine DRM for Hollywood-grade security<\/a>, which helps us protect your premium content.<\/p>\n<p><a href=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12157\" src=\"https:\/\/www.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic.png\" alt=\"vdocipher secure video hosting infographic\" width=\"1080\" height=\"625\" srcset=\"https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic.png 1080w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic-300x174.png 300w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic-1024x593.png 1024w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic-768x444.png 768w, https:\/\/www-uat.vdocipher.com\/blog\/wp-content\/uploads\/2022\/09\/vdocipher-hosting-infographic-150x87.png 150w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><br \/>\nOnline businesses also often require features over and beyond video security. VdoCipher fulfills all major requirements for enterprise video hosting. The complete set of features that VdoCipher offers for <a href=\"https:\/\/www.vdocipher.com\/blog\/2016\/12\/video-hosting-for-business\/\">enterprise video hosting may be found here.\u00a0<\/a><\/p>\n<h2 id=\"11\"><b>FAQs<\/b><\/h2>\n<h3>1. What does SVOD stand for?<\/h3>\n<p>SVOD stands for Subscription Video on Demand. In the Subscription Video on Demand (SVOD) model, users get unlimited access to video content for a monthly fee.<\/p>\n<h3>2. What are the advantages of SVOD?<\/h3>\n<ul>\n<li>Viewers can watch all the available content they want as long as they keep the SVOD <a href=\"https:\/\/kajabi.com\/blog\/why-you-should-offer-a-subscription-model\" data-wpel-link=\"exclude\">subscription<\/a> active.<\/li>\n<li>Provides consumers with more choice than other streaming services because you can choose from a wider range of content<\/li>\n<\/ul>\n<h3>3. What are some examples of SVOD models?<\/h3>\n<p>Some of the examples of SVOD include Netflix, Disney+, Prime video.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OTT is rapidly becoming the preferred way to distribute premium content, with the over-the-top market projected to grow from $40 billion in 2018 to $128 billion by 2026. As more people are cutting cable and choosing to watch their favorite TV shows and movies from the convenience of their own homes, many businesses are turning [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,149],"tags":[333,150,148,147,43],"class_list":{"0":"post-2054","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-market-technology-analysis","7":"category-video-on-demand","8":"tag-subscription-video-on-demand","9":"tag-svod","10":"tag-video-on-demand-platform","11":"tag-vod-platform","12":"tag-wordpress-video-plugin","13":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.0 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>SVOD - All You Need To Know About Subscription Video On Demand - VdoCipher Blog<\/title>\n<meta name=\"description\" content=\"Build an SVOD platform with VdoCipher. 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