TABLE OF CONTENTS<\/b><\/strong><\/p>\n Video watermarking is the process of adding an additional overlay to a video. It can be in the form of a text, logo, a video copyright disclaimer or a viewer identifier like user id, IP, email id etc… The need for embedding this additional overlay is to identify the original work and prevent its illegal use. However, the addition of a disclaimer alone won\u2019t prevent the illegal use of the video, but, this makes it more difficult for those trying to steal others’ work or for those claiming someone else\u2019s work as their own.<\/p>\n Video watermarking is now being used in several applications like digital television, broadcast monitoring, streaming videos and demands more requirements than normal static image watermarking. Online Video Watermarking involves embedding cryptographic information derived from frames of digital video into the video itself.<\/p>\n Ideally, a viewer won\u2019t be able to figure out the difference between the original, unmarked video and the marked video. In the case of visible watermarks, the content owners can embed a text, shape or logo mark such as the company\u2019s logo on top of the image or video. The mark is removed only with the application of an appropriate\u00a0 \u201cdecryption key\u201d\u00a0 and watermark remover software.<\/p>\n The practice of watermarking is generally done to protect\/save and to claim ownership of your work or content. Without watermarks, your valuable digital content gets prone to content theft or illegal use which can further deteriorate your brand, spread misinformation or even have legal implications. However, by doing watermarking, you can provide more clarity about the content when it\u2019s meant to be viewed, but not shared.<\/p>\n There are a couple of key reasons why you might need to watermark your videos, documents or even images:<\/p>\n When you upload your digital content publicly, all it takes is just a single right-click for someone to download and save your content. What they do after that is completely up to them as they own your content now. Without proper protection and planning, many businesses and organizations invest heavily along with time and resources to create original content. This not only puts their content at risk from being used by others but, potentially impacting their business opportunities and revenue as well. However, if done properly, online video watermarking can entirely prevent or negate this content theft.<\/p>\n Watermarking also helps you protect the copyright of your work. It discourages the pirates from copying your work as it contains your branding<\/a> or identity and also allows viewers to know the original owner of the content. And you can also take an action against the illegal use of this content by hackers\/pirates.<\/p>\n Dynamic watermarking feature allows you to identify the viewer watching or accessing your content. You can have dynamic parameters added to your videos as watermark such as name, email, IP address, etc. This helps you identify the user in case, someone, illegal access your content without your consent.<\/p>\n Interestingly, some businesses also use watermarking as a branding tactic. Digital watermarking is also one of the great ways to get your name out and highlight your brand awareness, so you stay aware any time your work is shared on video platforms, for example, on Instagram your name or brand is always attached to it.<\/p>\n In many DRM hacks which are specially due to web browser CDM being compromised due to latest hacks, screen recording becomes accesible, in such cases a layer of dynamic watermark comes to protection. This can deter the pirates and prevent your video from being pirated.<\/p>\n The 3 most commonly used methods used for video watermarking are:-<\/p>\n This involves modification of selected areas of a picture in a non-impactful way to identify the viewer and the session. The information along with the content is sent on the server-side in the form of a metadata file. Further, after processing and executing the changes a unique identifying watermark is provided. It is a robust method but suffers from computing overhead as the processing of the file adds latency into the system, thus making it vulnerable for live content.<\/p>\n It is a similar two-step process. However, this method aims at the OTT & VOD sectors. Two video streams are created which are completely identical except for the watermark and are then processed again to provide a unique identifying watermark. However, the processing might be slow sometimes especially in the cases where there are large subscribers and hence watermark extraction can be slow as well.<\/p>\n It is the simplest of the methods available. VdoCipher uses this watermarking method which is mainly used for dynamic watermarking purposes where you can insert dynamic parameters as a watermark like your name, email, IP address, etc… You can know more about how to integrate Dynamic and Static watermark into your videos here<\/a>. The key areas of this method include – its cost-effectiveness, rapid watermark extraction, and compatibility with multiple platforms, even with the set-top boxes as well.<\/p>\n The working includes just the addition of an embedded overlay on the video in the client device. The overlay can be visible as you must have noticed some random numeric codes appearing at the corner of the pictures several times. And it can even be invisible as well by putting it at intervals which is considered to be more popular as the pirates have to re-stream many times to detect your mark. The Client-side watermarking needs to be deployed alongside a robust DRM making it the only weakness of this method.<\/p>\n VdoCipher uses the client-side watermarking method with the dynamic watermarking feature. Videos hosted with VdoCipher\u2019s video hosting platform cannot be downloaded. Screen Capture protection is also available for Mobile apps. However, there remains the risk of piracy from screen capture on websites. Our dynamic video watermarking feature secures our users premium content and even prevents piracy from screen capture. You can customise dynamic video watermarking for various parameters such as its movement, colour, size and transparency. You can try the watermark feature on your own website by signing up for a Free Trial on our home page.<\/a><\/p>\n You can protect your videos on WordPress sites by using our WordPress plugin. Our WordPress plugin generates dynamic URLs which make it impossible for anybody to download the video content. If you have built your own video website from scripting languages such as Python, Ruby, PHP or .NET, you can refer to our API page<\/a> on how to embed secure videos to your website.<\/p>\n To integrate videos to your Android & IOS app; you can use VdoCipher SDK for secure playback. Our video player also streams secure video in mobile browsers – Chrome, Firefox, Edge on Android; and Safari on IOS (Ipad, iphone).<\/p>\n You can generate and embed the watermarks in 3 ways i.e.<\/p>\n Below is a brief explanation of how to generate an iframe with a whitelist and watermark security with all the parameters defined. Here\u2019s a video explaining the video embed via iFrame<\/a> in detail. Also, we have explained the key things to be taken care of while embedding your videos.<\/p>\n Firstly, go to vdocipher dashboard and clicks on the embed button of any video you would like to add watermark to.<\/p>\n Now click on quick embed.<\/p>\n Now select the \u201cAdd watermark<\/i>\u201c text option which will then allow you to make the following settings:<\/p>\n Click on the \u201cGenerate Embed Code<\/i>\u201d button once you’ve made all the settings. You will now have your embed code generated for you. Further, if you want more customization in the watermark, just mark the JSON mode checkbox and a JSON string will appear wherein you can make more customization.<\/p>\n Here\u2019s a detailed blog on how to integrate Dynamic<\/a> and Static<\/a> watermarks into your videos.<\/p>\n – However, if you\u2019re a techie and looking forward to creating your watermarks via API, we\u2019ve got you covered as well. Here\u2019s a detailed video explaining how to integrate watermark with VdoCipher API<\/a> and customize watermark parameters (colour, size, movement, transparency etc.). Email, IP address, Timestamp, User ID, Phone No. or any other login detail is possible as a watermark overlay.<\/p>\n – If you have your website hosted with WordPress, you need not worry as we’ve got you covered there as well with our WordPress Plugin<\/a>. Our WordPress plugin generates dynamic URLs which make it impossible for anybody to download the video content. You just need to create the watermark code and add the watermark to the video. This is done by adding watermark code to the WordPress plugin settings. Here’s a step by step guide for helping you with the process of online video watermarking via VdoCipher WordPress Plugin<\/a>.<\/p>\n\n
What is Online Video Watermarking?<\/b><\/h2>\n
Why are Watermarks Important?<\/b><\/h2>\n
1. Prevent Content Theft<\/h3>\n
2. Protects Copyright<\/h3>\n
3. Allows Tracking of Pirating Users<\/h3>\n
4. Additional protection over DRM<\/h3>\n
Methods of Video Watermarking<\/b><\/h2>\n
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Bitstream Modification<\/b> –<\/h3>\n
A\/B Variant watermarking – <\/b><\/h3>\n
Client-side watermarking – <\/b><\/h3>\n
Online Video Watermarking with VdoCipher (Client-Side Dynamic Watermarking)<\/b><\/h2>\n
Integration with WordPress & Customer Backend Websites<\/h3>\n
Integration with Mobile Apps<\/h3>\n
How to add watermarks to Videos
\n<\/b><\/h2>\n1. Adding Watermark via VdoCipher Dashboard<\/b><\/h3>\n
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JSON advantage of copy-pasting watermark settings<\/b><\/h3>\n
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2. Watermarking via VdoCipher API<\/b><\/h3>\n
3. Watermarking via VdoCipher WordPress Plugin<\/b><\/h3>\n