Video Analytics and Video Player Analytics has been a buzzword for many years now and the hype around it has only been increasing. However many businesses are still unsure of what exact data points to look at, what analyses to make, and what changes to make in your videos/courses/movies based on the data. In this blog, I mention the key 15 metrics that one should get in video analytics and how to use them to enhance viewer experience, prevent misuse, and increase revenues. The context mentioned here is both general for any use case and what can be particularly achieved…
Best WordPress Video Hosting Plugin & Issues with Self Hosting
When we start setting up a WordPress CMS website as an eLearning or media platform, we often encounter video hosting issues. A lot of WordPress self-hosting users can be seen complaining about the lag on the website, their disk space running out, and even high costs. This issue is easily solvable by using a WordPress video hosting provider with features and costs as per requirements. This helps you scale up your platform with cost-efficient and scalable solutions with more uptime benefits. Not only it is about making the right move against the cost but also about your video’s security as…
Live Streaming Player : Best Media Features for App & Web
Live streaming which used to be limited to TV broadcasters has now prevailed on the internet. It has now become an integral part of video streaming which also includes VOD. For businesses looking to expand into live streaming after being an edTech or media VOD, it becomes important to understand basic concepts. In the following sections, we have covered challenges faced with live streaming, codec requirements, and also important features related to live streaming media players. We have also covered the basics of Compression/encoding, Segmentation, Content delivery network (CDN) distribution, CDN caching, and final Decoding and video playback via player…
RTSP Vs RTMP Protocol : A Concise Comparison
In this blog, we've examined RTMP (Real-Time Messaging Protocol) and RTSP (Real-Time Streaming Protocol) to discover that RTMP stands out for its low latency, and real-time video streaming, making it ideal for social media and live platforms. Conversely, RTSP excels in controlling streaming media, such as in surveillance systems, focusing on media stream management rather than mere transmission. We've compared RTMP and RTSP operational methods, benefits, limitations, and unique features like encryption and packet structures. This analysis highlights each protocol's suitability for different streaming scenarios. Accompanying this is an infographic visually contrasting RTMP's strengths in live streaming against RTSP's capabilities…
Understanding OTT DRM for hassle free Implementations
Over-the-top (OTT) streaming is partly a subset of VOD streaming and has revolutionized the way audiences consume video content. OTT streaming is limited to internet-based streaming including live stream. From Netflix to Amazon Prime, OTT platforms deliver content directly to users via the internet, bypassing traditional cable or satellite TV. With ease of delivering video content across the globe through the internet there comes the threat of piracy. Even basic encryption does not work as the key to decrypt the content is also accessible within the network. This has motivated the tech giants like Google and Apple to provide a…
VOD OTT Difference in Workflow Fundamentals and Technology
The manner in which we consume media is undergoing a major shift and the traditional ways of accessing content, tied to terrestrial broadcasts or physical media, have been complemented (and often supplanted) by new-generation solutions. We are moving from long to short content, from HD to UHD, from static to adaptive stream, and so on. Similarly, terms like Over-the-Top (OTT) and Video-on-Demand (VOD) which are used interchangeably for video streaming have distinct workflows, technologies, and delivery mechanisms. Let us discuss these VOD OTT differences one by one. Table of Contents: VOD OTT Difference VOD Workflow Fundamentals OTT Workflow Fundamentals OTT…